With an investment of 13 million dollars. This space was anchored in The Landmark Plaza in the municipality of Zapopan
National Geographic Ultimate Explorer Adventure was inaugurated by the Governor of Jalisco, Enrique Alfaro Ramírez, with more than 2,900 square meters for a new recreational project for children, young people and adults, and with the trust of the international private sector. Alfaro highlighted the willingness of the businessmen to face the pandemic and today finally be able to start this educational, science, technology and fun project, which meant an investment of 13 million dollars. This space was anchored in The Landmark Plaza in the municipality of Zapopan, as the only one of its kind in Latin America. In this regard Enrique Alfaro, indicated that this family center in the city closes a strong cycle of two years after the effects of the Covid-19 pandemic throughout the country. "Since 2020 they were ready to open and imagine what it means that they have maintained confidence in our city, that they have believed that we were going to move forward. In many ways what we see today also represents the spirit of the women and men of the private initiative who knew how to resist adversity, who overcame difficult times and allowed us to consolidate Jalisco as a locomotive of the country's economy," he said. He added that the new stage of the economic reactivation will be to propose and bet on having 100 percent of the recreational and entertainment activities, since it is part of the economy after having taken preventive measures to take care of the health of the people of Jalisco.
The proactive strategy that distinguished Jalisco is translated into the business activity that today is reflected in projects such as this space that integrates "the vision of Jalisco towards where to walk and make children the focus of attention of public policies and to be able to give them these spaces," said the president. During the opening event, Enrique Alfaro pointed out that an agreement is contemplated to make the National Geographic Ultimate Explorer Adventure experience accessible to low-income children and the public educational community of the state. Carlos Pacheco, CEO of Bright Light Entertainment, presented the project of this family entertainment and exploration center as a point to access science and technology with augmented reality, virtual reality and 3D activities, which encourages children to dream big in the scientific and technological professions that are the bet of the future. The place has souvenir stores, restaurant, rooms for private events and school visits.